The Stockholm-based sausage company Taylors & Jones has, in collaboration with Västerbottensost, produced two tasty premium sausages. With Swedish meat and Västerbotten cheese as the main ingredients, the products are now widely launched in the grocery trade ahead of the spring and summer barbecue season.
“Västerbottensost is one of Sweden’s most well-known and beloved brands and we are very proud to now present the best news of the summer. Västerbotten cheese’s unique character has proven to work fantastically well as a flavoring agent in sausagessays Ken Nygren, Head of Marketing & Assortment at Evanoff Group, which owns the Taylors & Jones brand.
The sausages are launched in week 11 and are made from Swedish meat with 82% meat content and contain as much as 15% Västerbotten cheese. The sausages are packed in an exclusive FSC-marked carton that will make the products stand out on store shelves. The sausages are launched in week 11 and are made from Swedish meat with 82% meat content and contain as much as 15% Västerbotten cheese. The sausages are packed in an exclusive FSC-marked carton that will make the products stand out on store shelves.
Taylors & Jones Premiums Sausages are available from week 11 to buy all over Sweden at ICA, Willys, Coop, Hemköp, City Gross and others.
Taylors & Jones Premiums Sausages are available from week 11 to buy all over Sweden at ICA, Willys, Coop, Hemköp, City Gross and others.
For further information, press materials or product samples, please contact: Ken Nygren, Head of Marketing & Assortment at press@evanoffgroup.se
