Our

business concept

an entrepreneurial group of companies with the concept of acquiring, developing and distributing food brands, and the ambition to be a contender in every food sector, with the goal of creating strong brands.

Our

vision

Our vision is to create tastier times and to be a strong contributing force for good food for everyone.

We will purposefully meet people wherever they are, and inspire them to make the right choices, with the ambition to be present in every Swedish home by 2030.

Our

Core values

Dare

We challenge. We innovate. Every day we push the edges because we believe in what we’re doing, and we love doing it.

Grow

Growth isn’t just about numbers, it’s about people. As our business grows, so do our team, our culture, our impact. If a company grows, so does its people. If a company grows, so does its people.

Change

We’re not re-inventing the wheel, but we do not wait for tomorrow. We make things happen today. Smarter, faster, better.

NOW!

We act and live in the present, and we never turn a blind eye to reality.

Our  team

Dani Evanoff

Dani Evanoff

CEO & Founder
Ken Nygren

Ken Nygren

Head of Marketing & Assortment
Pernilla Tang

Pernilla Tang

Marketing Manager
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Alice Klevfors

Marketing Coordinator
Andre Kawmi

André Kawmi

Export Manager
Alba Adiels

Alba Adiels

Junior Buyer Food
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Jessika Liu

Junior Buyer S&C
Daniel Yamazaki

Daniel Yamazaki

Logistics Manager
Erika Sjölander

Erika Sjölander

Sales and Sourcing Coordinator
Kevin Wang

Kevin wang

Finance Manager
Astrid Ståhle

Astrid Ståhle

Accounting Manager
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Anna Hedlund

Product Manager, Retail
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Alma Dahlberg

Marketing Manager, Retail
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Jenny Bylund

Retail Manager West/South
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Kristin Richter

Retail Manager East

Work

with us?

Growth requires people with talent, great commitment and high capacity. We want to create a workplace where people grow along with the company. Hence, we are looking for people with qualities that can contribute to our co-development.

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